News
Are Japanese Diaper Brands 'Collectively Fleeing' From China?
It's not an illusion. Japanese diaper companies are gradually withdrawing from the Chinese market.
The story begins with Kao Corporation announcing in August last year that it would stop producing diapers in China. In its 30-year journey of cultivating the Chinese market, this company has also had its moments of glory that captured the attention of many. According to industry data, in 2017, the sales of diapers in China were approximately 40 billion, and Kao's diaper sales in China were around 5 billion RMB, accounting for one-eighth of the market share. However, in the first half of 2019, Kao's diaper business saw a significant 60% drop in profit. Then, at the beginning of this year, the news of Haoyue's plan to acquire Kao's Hefei factory for 235 million RMB came out, which is quite lamentable.
Kimberly-Clark announces its exit from the Nigerian market, stopping local diaper production
Based on reports from Nigerian media, the American multinational corporation Kimberly-Clark has officially announced its exit from the Nigerian market due to the current economic situation in the country. The company will soon close its production facility in the Ikorodu area, despite having invested $100 million two years ago. The company continues to face economic challenges.
The Changes Of National Standards Of Baby Diapers In China And Its Impact
On May 1, 2022, the national standard GB/T 28004.1—2021 "Diapers Part 1: Baby Diapers" (referred to as the "new standard") was officially implemented. Over the past year, companies have actively implemented the new standard, and product quality has been stable. However, consumer awareness of the new standard remains limited. Recently, China Quality News Network interviewed experts from the China Light Industry Paper Products Inspection and Certification Co., Ltd., who provided a detailed and scientific explanation of the new standard and addressed common misconceptions and questions from parents.